Explore Asili

Every Asili Roots design starts with a person, a place or an idea. This is where those threads live — and where you can follow one as far as it goes.

Themes · Styles · People · Countries · Movements · Symbols · Culture

Themes

The broad entry points. Start here if you are not sure what you are looking for.

Identity & Pride

Family & Belonging

Faith, Nature & Art

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Styles & Format

Sometimes you know the look before you know the subject. These are the visual languages we keep returning to — and the ways a design sits on the garment.

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Historical Figures

Arranged by birth, earliest first, and gathered into the eras they belong to. The span is wider than most people expect — and it grows every time we find someone else worth knowing.

Before the Atlantic

Enslavement and Abolition

After Emancipation

Movements and Independence

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Countries & Roots

Each collection gathers the history, symbols and people of one country or region — for anyone who counts it as home, or wants to know it better. Grouped by region.

West Africa

Central Africa

East Africa

Southern Africa

The Caribbean & the Americas

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Movements & History

What happened when enough people decided together that something had to change.

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Symbols & Ideas

Shapes that were carrying meaning long before anyone put them on a shirt.

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Culture & Expression

Sound, rhythm and celebration — the parts of the story still happening.

Music

  • Blues

    Blues

    🎸 Built from field hollers and work songs in the Mississippi Delta —...

  • Jazz

    Jazz

    🎺 Born from the only gathering space enslaved people were permitted —...

  • Soul

    Soul

    🎤 Gospel's power, aimed at everyday life — and often carrying a movement's...

  • Funk

    Funk

    🕺 Soul stripped to its rhythm, loud and unapologetic. Designs honoring Funk.

  • Afrobeat

    Afrobeat

    🎷 Built by Fela Kuti as a weapon against a government that...

  • Reggae

    Reggae

    ☀️ Ska's energy, slowed down and pushed to the world. Designs honoring Reggae....

  • Hip-Hop

    Hip-Hop

    🧢 It has a birthday — August 11, 1973, a Bronx rec room,...

  • Mugithi

    Mugithi

    🚂 One guitar, one line, one train that never stops moving. Designs honoring...

  • Afrobeats

    Afrobeats

    🎧 One letter changes everything — the sound that carried West African music...